The music video 'Nasty' released at the beginning of 2015 is a hit from the Prodigy's new album 'The day is my enemy'. The video features a fox which is being chased by hunters through the streets of England and several alleyways who want to kill it. The fox later puts the hunters into a trance like state and lures them into the woods where they turn into fox themselves.
The style of video is an 'Animation' which uses real photographs edited to basic grey tones with a constant of the edited colours of orange and yellow in the sky which match the fox. The animated fox over the dulled photographs creates a main focus on the bright orange fox which connotes the idea of not belonging around theses areas in the contrast. The grimy tone of the music links well to the street settings and a raw edgy theme can be clearly seen between the music and the graffitied, dark, messy streets. The camera angles often marginalise the fox, creating the idea of no power or importance to the surrounds/ society links as he isn't central and doesn't often fill the screen. This is also reinforced by the fox often being shot from a high angle and is placed towards the bottom of the screen which creates the idea of being looked down on, or a hierarchy status in society being at the bottom. Quick cuts in certain areas fits the pace of the build up in music towards chorus sections which is significantly faster than the verses/bridge sections of the song.
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