Final Music Video

         

This is the final video which brings everything I wanted into play. In this final cut I experimented with finding the correct fonts to use for opening and ending title sequences to match my digipak and magazine advertisement. I also found a san serif font to use for the credit titles which looked good in conjunction to the digital looking main title font. I added fades in and out of black to these titles which made them pop out at the viewer as the bright white and black contrast can be seen. This then fades into the main video which flowed the opening title sequence and video together nicely. I further edited some of the clips which were in the main first draft to then match these fades and break apart the straight cut shots. Some of the clips swoop away from the rider to the floor in which I then added fade to black transfers which makes these shots better as the focus of the floor wasn't very interesting although being a main filming technique in BMX style edits it didn't work by itself in music video. 

In the final trick sequence I wanted to draw upon the constant same shot style of the tricks which became repetitive and didn't match the cinematography of the rest of the arty shots. To break this apart every three or four trick shots I added close ups, for example a spinning wheel on the floor which adds more detail and focus to elements of the bike which then looks nice to the audience. This worked well and keeps the pace of the video flowing, which then links to the flow of the riders subliminally.

I finally added a shot of the two riders together looking at a camera, which is very different to the rest of the shots as the impression given throughout the video is point of view shots from both riders and generally filming what they're up to. However I really like how they almost are looking over clips together and it presents more of the efforts of the sport of getting footage they are proud of, and almost as if the whole day that was filmed was successful and enjoyable that it was all worth it. This then cuts to a shot of them riding into the sunset as a slow fade to black comes into play which finishes the day in the life off artistically and nicely which as a viewer is happy to end the video off on a high. The backing track gets quieter till there is no sound left as the ending credits fade out which slows the video off well.