Music Video Magazine Advertisement- Slipknot

Finally this last magazine advertisement is one of Slipknot's the band who is well known for their music in the heavy metal community. This spread is from GUITAR magazine in which guitarist Mick Thompson and Jim Root are shown to represent the band and obviously link to the theme of the magazine. I personally like the way this cover has been laid out because of the simplicity of having the two guitarists and the logo Slipknot literally placed on top of a 'standard' magazine layout ( e.g. logo top left corner, featured articles around the edges etc) which then creates a professional feel. It makes them stand out aswell as an eye catcher as their masks and form is well known and would grab viewers eyes and draw them in. The magazine has the feel of a modern magazine with a vintage edge due to the typography being rather bold and symmetrical in style being character being the same heights. However, the white edging and black marginalised shadows to the large title 'Guitar' and the flat blue used gives the feel of a matured magazine which almost reflects in their target audience due to many well known guitarist being middle aged nowadays which would appeal to people of the same era the guitarist were most known in. This feel continues as a theme and links to the background colour and colour way for the featured sections around the edge of the magazine advert. The olive/brown colouring suits the slightly aged look and matches the blue white and black large titles, which is also used in parts such as the bottom left corner with a neat list of things to expect in the magazine stated in the same fonts and colours. The Slipknot title is in slight italics and also the font is slightly sharper, which links well to the band and the style of heavy music they produce without being too over the top that it doesn't suit the magazines feel. This then makes them intriguing to a large target audience rather that making them seem to aggressive that it would be off putting to some and that they would want to learn more in appreciation to other genres and bands.